GUIDE 5 min read

Dashboard
Overview

Understand the main analytics dashboard — your key performance metrics, date range controls, and data export at a glance.

What the Dashboard Shows

The Insights dashboard is your command center for understanding how your Lnkk.it page performs. At the top you'll find 4 key metric cards, followed by deeper breakdowns including engagement score, quick insights, conversion funnel, activity charts, referrers, geography, and link performance.

Key Metrics

The 4 stat cards at the top of your dashboard

Total Views

Number of times your profile page was viewed during the selected period

Shows percentage change vs previous period

Total Clicks

Number of clicks on your links, products, events, and other items

Includes all content types

Active Now

Real-time count of people currently viewing your page — updates every 30 seconds

Live real-time tracking

Click Rate (CTR)

Percentage of visitors who clicked on something: (Clicks ÷ Views) × 100

Higher is better — aim for 3-5%+

Date Range Selector

The top-right corner has a segmented button to switch between 3 time ranges. All dashboard metrics update instantly when you change the range.

Last 7 days

Recent week snapshot — good for checking short-term campaigns

Last 30 days

Default view — balanced overview of your recent performance

Last 90 days

Quarterly view — see long-term trends and seasonal patterns

Export to CSV

Download your analytics as a spreadsheet

Click the Export button next to the date range selector to download a CSV file containing:

Summary Metrics

Total Views, Total Clicks, Click Rate

Top Countries

Country name and view count per country

Top Referrers

Traffic source and visit count per referrer

💡 Tip: The CSV filename includes today's date automatically (e.g., analytics-2025-03-20.csv). Export monthly to build a performance history.

Full Dashboard Layout

Everything on the analytics page, top to bottom

1

4 Stat Cards

Views, Clicks, Active Now, Click Rate

2

Engagement Score

Score out of 100 with progress bar

3

Quick Insights + Funnel

AI tips and view-to-click conversion

4

Most Clicked + Visitors

Top performing items and visitor summary

5

Activity Chart

Views and clicks over time (area chart)

6

Referrers + Devices

Traffic sources and device breakdown

7

Geography + Browsers + OS

Country map, browser and OS stats

8

Peak Hours

24-hour heatmap grid

9

Content Breakdown

Clicks by content type (Link, Shop, Event...)

10

Link Performance

Full table with clicks and CTR per item

Tips & Best Practices

The default view is "Last 30 days" — switch to 7 days for short-term campaign tracking

Views percentage change compares to the same-length period before (e.g., last 30 days vs the 30 days before that)

Active Now updates every 30 seconds automatically — share your profile and watch the counter live

Export your data regularly to build a long-term performance spreadsheet

A click rate above 3% is considered good — above 5% is excellent

All 4 stat cards are visible to all users; detailed breakdowns below require Pro

View your analytics

See how your page is performing right now.

Open Dashboard

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